An Incredible Platform Has Just Been Launched Where People Can Go To Give Or Get Help, All With The Same Goal – To Bring An End To Women Abuse. 25/11/2017


Gender-based violence is a serious South African problem. ‘For Women’ is a new platform designed for survivors and organisations, powered by 1st for Women.

The statistics don’t lie, sadly South Africa has one of the highest rates of violence against women in the world and the Department of Justice estimates that 1 out of every 4 South African women are survivors of domestic violence.

The violence doesn’t only affect one demographic, it transcends all boundaries and has had detrimental consequences to South Africa! As a nation, SA has become desensitised to stories regarding violence against women, however, change is on the horizon. In 2017, more women started talking and a conversation was started.

Women stood up together by using social media to discuss issues that until recently, were left behind closed doors. This, then led to a movement away from social media and onto the streets of South Africa. Women want change, they want to be heard and ‘For Women’ is doing that.

South Africa has many anti-women abuse campaigns and organisations that are actively working to make a difference.

For Women is a new platform that will coordinate the efforts by all entities, both public and private, in combatting women abuse.

The platform has been structured to holistically address women abuse through three key pillars, namely prevention (organisations that work to address the multiple and often interlinked causes of abuse), preparation (organisations that empower women with the tools they need to put an end to this social tragedy), and provision (organisations that can support and assist abuse survivors on their journey).

“Hundreds of admirable campaigns denouncing women abuse have been launched. And yet, in South Africa, women abuse remains rife. A more cohesive step must to be taken to create meaningful change and instead of dissipating efforts, South Africans need to come together as one,” says Robyn Farrell, CEO 1st for Women Insurance and trustee of the 1st for Women Foundation.

For Women will consolidate all efforts in fighting the cause in one place. Public, private and non-profit organisations will be able to work together to make a bigger difference. The platform will also be a vital aid for women in need of assistance, they will be able to search for everything they could need, in one safe space.

1st for Women Insurance founded their Foundation in 2005 with the focus on working with causes such as women abuse and cervical cancer. They created the For Women platform to make a bigger impact for a cause they strongly believe in. The Foundation has worked hard over the last 12 years to support organisations fighting abuse perpetrated against women. They have donated over R56 million to various organisations.

“It’s been said that if you want to go quickly, go alone. If you want to go far, go together. Over the last 12 years, we have been working with extraordinary organisations all playing their part in the fight against women abuse. Now we are bringing South Africa’s collective power together and using it in an impactful and meaningful way. There is strength in numbers and we can achieve so much more if we unite as one powerful force, through For Women, in the war against women abuse, says Farrell.

The For Women initiative has been endorsed by the Minister of Women, Susan Shabangu as well as Lawyers Against Abuse (LvA), which is one of the organisations that will be listed on the new platform.

“This year marks the 19th anniversary of the 16 Days of Activism for No Violence Against Women and Children campaign in South Africa. The theme, Count Me In: Together Moving a Non-Violent South Africa Forward, is on-going and contributes to the message of social cohesion and nation-building through its call on all South Africans to actively advocate for and reject violence against women and children. As government, we endorse the immense efforts of 1st for Women as it takes another important step towards putting an end to women abuse through its For Women initiative.” – Susan Shabangu, Minister of Women

“Through the For Women initiative, we will be able to assist even more women and children as they now have a place to find us and access the help they need. Our work specifically supports the two pillars of prevention and provision.” –
Lindsay Henson, Executive Director for LvA

The CEO of 1st for Women Insurance and trustee of the 1st for Women Foundation wants South African women to know that the company and the initiative are taking action by working hard to make a lasting difference in SA.

“When society is faced with having to learn about and process a multifaceted problem such as women abuse, one of three things happen. Either we find someone to blame, switch off or we take action. It is our promise to all South Africans that, as a brand for women, we will make a tangible and lasting difference,” concludes Farrell.

Thanks to 1st for Women customers, who donate a portion of their monthly insurance premium to the Foundation, the Foundation has made a tangible and sustainable difference to the lives of thousands of South African women. This difference is a testament to the collective power of women.

You can find out more about For Women and the organisations which are involved or register your organisation on their website here.